I would normally look for in below order:
Support (Technical support is very important), Value for Price (you will get what you pay for), Uptime, Reliability!
Now I'd like to say that I am happy to deal with NetShop ISP
Offshore Cyprus Web Hosting with Free cPanel & Free Domain.
Everything works like a clock:
- speed connectivity is very fast (frankly speaking I was impressed),
- customer support always respond (customer service is the best I have ever had anywhere for any product).